a rebranding with

energy & vitality

Focus Forward client engagement:
brand development, logo design, website design, search engine optimization (seo)

Website design to reflect and magnify the new brand elements

With the new brand platform and logo design complete, True Creative explored a new website design to reinforce the new brand elements. We used a blend of texture & color from the logo design with authentic & sophisticated imagery to create a design that magnified the new brand for Focus Forward. The warm & energetic color palette, the artistic painterly texture, and the use of a circular shapes formed by the paint strokes from the logo design were used in the new website design to create captivating opening image compositions and stylized section breaks on each page. The overall energy communicated when arriving at the new Focus Forward website design is a sense of wellbeing, joy, warmth, energy, and vitality. It’s refreshing, exciting, and engaging—characteristics that define who and what Focus Forward is.

Connect with us in Rochester, NY

PHONE: 585.978.9114
Email: info@truecreativeny.com


True Creative Inc. BBB Business Review

We bring conceptual campaign ideas, creative design, marketing, and data together to maximize their full potential.


© 2024 True Creative, Inc